Our Mission ?

Helping you with your
FPGA - CPLD - ASIC Projects !

We provide : Product Development, Consulting, and  Training Courses.

Our Charter : Quality,  On-Time delivery and Transparency.

Quality : Our work is guaranteed to meet or exceed your expectations, and it works first-time ! We have a long experience in the Design business and our customers enjoy our fast, efficient, clever, and dense architectures (one of our design did fit in a 5 times smaller device than the competition).

On-Time delivery : We are NEVER late ! We help you meet the most stringent deadlines. Even if you think it is hopeless, there is still a good chance that we could deliver the job on time...

Transparency : We want Happy and FREE customers !     (see our Testimonial page)
All our designs are delivered complete with all the documentation, all our know-how, so we are not needed to maintain and modify them. We always offer to train your team if necessary. Once we have delivered and the system is tested, you will not need us !
Our business model is not based on captive and frustrated customers, but on happy ones. And it works for us too : we prefer designing new projects (with high added value) than bringing simple modifications to older designs.
Transferring the complete know-how is a Win-Win situation and we enjoy the partnership-type relation we establish with our customers.

Do you know it usually takes us
no more than 2 to 3 weeks
to design a complex FPGA ?

If you want to know how we can help you : click on “Services”.
To reach us : click on “ Contacts”.

ALSE : the company’s history...

The company ALSE was created in 1993 by Bertrand Cuzeau to promote new digital design tools and methodologies, and introduce Synario in France. At that time, only ASIC designer used Verilog or VHDL synthesis and simulation, while Programmable Logic designers were stuck with primitive tools based on schematics using proprietary libraries, and with gate-level simulators.

Synario was a milestone in the industry, bringing affordable HDL synthesis and simulation, and offering Top-Down design, vendor-independence, portability, HDL simulation, generic schematics, etc... This was the beginning of our “crusade” to help these changes happen in the (French) industry.

This led us into developing our own Training Course materials (Digital Design Basics, Abel, Verilog, and VHDL). Synario users were the obvious target, but this Training activity quickly spread up with various partnerships (semi-houses, European Programs like Jessica) in France and in Switzerland.

In 1997, with the starting turmoil in Design tools and EDA companies, ALSE was refocused on Services : Design sub-contracting, Consulting and Trainings. The success was immediate and we designed more and more complex systems while the Programmable Logic chips went from a few thousands of gates to the million(s) we use today. We were quite proud to demonstrate de-facto how well the methodologies we did teach worked for us.

Since then, Synario and all its competitors (Viewlogic, Veribest...) disappeared, but the methodologies they introduced are now well established. The Synario nostalgics can still find some of its brilliant technology in Xilinx’s ISE.

The last logical step occured at the end of 1999 : after an initial contact with Doulos UK, we went into a partnership with a French company, AmbLot to deliver the Doulos Training Course in France.
Despite the success of ALSE’s modest training course material, the decision was taken to abandon it for the rich and high-end Doulos portfolio. The level of quality and the wide scope of the Doulos portfolio were key factors in the decision (VHDL , VHDL-AMS, Expert VHDL Design, Expert VHDL Verification, Verilog , Expert Verilog, PSL, SystemVerilog, SystemC, Tcl/Tk, Altera Tech Class, Xilinx Tech Class, Perl, etc). All the Training courses are constantly updated and improved, with the continuous involvment of over 15 engineers. We are indeed involved in this process and our collaboration with Doulos is tight (e.g. : we wrote the initial Digital Design Course).

The delegates attending our Training Courses provide us with constant feedback, and their extreme satisfaction is the proof that we took a wise decision.

In May 2003, ALSE became the Altera Technical Training Partner in France, thus opening the complete set of Altera courses to our customers.

Likewise, the partnership with AmbLot (also representing some EDA products in France) keeps us focused on the Technical issues. Amblot is handling most commercial and organizational aspects of the Trainings, very efficiently.

For us and for our customers, being constantly involved in both Training and Design is a key factor in both our efficiency and our credibility.

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